Mar 10, 2019
A couple of late nights of research later, Johnny discovers that not only is there an overwhelming amount of evidence about the benefits of exercising in cooler temperatures, but also that out of the 36,000 fitness concepts in the U.S., zero—yes, zero—operate below 72°F.
Johnny rapid fires an email in all-caps to Jimmy: WE HAVE TO DO THIS.
But first, they put the evidence to the test. Inside the 38°F beer fridge of Sixpoint Brewery in Brooklyn, Jimmy and Johnny perform their first cool-climate workout trial and LOVE IT. And that’s not the beer talking.
In May of 2018, they open the world’s first cool temperature fitness studio in Manhattan’s Flatiron/Chelsea neighbourhood.
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